Preventive and planned conservation (PPC) responds to many of the principles of the circular economy, first of all the extension of the life cycle, and can effectively contribute to the definition of new sustainable development actions of the heritage, territories, and com-munities. By substantiating itself in the planning of monitoring, maintenance and improve-ment activities of environmental conditions, through the energy and climate efficiency of cultural heritage and historic buildings, the PPC is able to solve numerous challenges from a sustainable perspective, not only of conservation, but also management and valorisation of the heritage, to the point of achieving the reuse of abandoned structures, reducing both the use of new land to be allocated to the built heritage and the use of economic resources linked to restoration interventions not linked to strategic planning. This contribution presents in an integrated, interdisciplinary, and systemic way, some experiments of the Basilicata Heritage Smart Lab project on the conservation of rock sites and the activation of communities in the co-governance processes of a public building in the UNESCO site of the Sassi di Matera: two aspects that are only apparently distant, which must be connected to ensure correct implementation of the CPP. © 2024, eum - Edizioni Universita di Macerata. All rights reserved.

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